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                <text>Spreadable media is basically getting across the needed message from one person to another through the mouth or in this case through social media. If you break up the term, then spreadable means to describe these increasingly pervasive forms of media circulation and this has a parallel and contrast relation with the term stickiness that means attracting the audience’s attention and engagement. In regards, stickiness can prevent spreadable media because of the restriction people place for audience’s social connections such as charging a subscription fee and government censorship. In reality, spreadability emphasizes producing content in easy-to-share formats such as YouTube while stickiness makes spreading information forced where users cannot leave once on the site when the site disabled the Back button. &#13;
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In the book, the authors provide examples of Susan Boyle and the show Mad Men, which proves that spreadable media refers not just those texts which circulate broadly but also those that achieve particularly deep engagement within a niche community. The show Mad Men exemplifies the meaning of spreadable media through the medium of television. In addition, the Voice in the UK could have had more participatory engagement if it was not restricted within the UK boundaries. The show became recognized globally in regards to Susan Boyle, a participant, and winner of the Voice. But the show was not recognized in itself because it was not aired outside of the UK so the spreadability was not as popular as it could have been. </text>
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                <text>Jenkins, Henry, Ford, Sam, and Green, Joshua. Spreadable Media: Creating Value and Meaning in a Networked Culture. New York: NYU, 2013.&#13;
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                <text>Rheingold chose to focus on the five literacies, especially collaboration. The reason why is because to live in a healthy environment in this world we must work with one another and network. In western culture and especially in American culture, society teaches us to be independent and to be successful if we work hard. This lifestyle allows us to become solidary in our lives such as in the workplace or academia if we are not careful. Collaboration works in our day-to-day lives, but also, in academia because this is where we send our message across and our ideas. In this skill we learn how to better communicate with one another in face-to-face interactions, stay focus or be attentive with people, and expand in knowledge and scholarship.</text>
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                <text>Wankel, Charles, Matthew Marovich, Kyle Miller, and Jurate Stanaityte. Teaching Arts and Science with the New Social Media. Bingley, UK: Emerald Group Pub., 2011.&#13;
&#13;
https://books.google.com/books?id=6fnsBmAB0lEC&amp;dq=teaching%20strategies%20for%20digital%20humanities%20book&amp;source=gbs_similarbooks</text>
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                <text>Have you ever been in collaboration and needed to get quick information sharing within your group, incorporating the social media as a tool? Wankel includes reports that discuss the importance technologies have been to educate educators on the use of social media, gaining creativity and effective ways to gain new knowledge. This book provides how social media has been used as a pedagogy to progress the education of others such as those in developing countries.  A few technological tools or applications are wikis, blog, Linkedin, Facebook, Twitter, text messaging, Flickr, YouTube, Diigo, and other Web 2.0 technologies.</text>
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                <text>Wankel, Charles. Educating Educators with Social Media. Bingley, UK: Emerald Group Pub., 2011.&#13;
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https://books.google.com/books?id=TiBxjMnh5e4C&amp;dq=teaching%20strategies%20for%20digital%20humanities%20book&amp;source=gbs_similarbooks</text>
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                <text>Wells, Susan. "Claiming the Archive for Rhetoric and Composition." In Rhetoric and Composition as Intellectual Work, 55-64. Carbondale, IL: Southern Illinois UP, 2002. </text>
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                <text>Participation in digital archives and collaborative digital environments, according to Vetter, can lead to increased student motivation, rhetorical awareness, and an increased awareness of library resources and the concepts of public information, while serving as stewards of the genesis and preservation of public knowledge. The research project began through the desire to produce and evaluate an assignment that designed and measured “collaborative-digital pedagogy,” directly engaging composition students with library services and special collections with the aim of increasing student awareness and usage of library services, and special collections for future research. Vetter constructed the study with the hypothesis that Kenneth Bruffee’s concept of peer learning, a cornerstone of composition pedagogy, could be enacted and extended through the design and implementation of activities that utilize collaborative technologies in the classroom and eventually engage a broader network of collaborators in an online environment like Wikipedia. Citing one particular student’s experience as a case study, Vetter attempts to illustrate the pedagogic value of providing students with the opportunity to collaborate with multiple individuals during the course of a service learning project. Vetter also discusses the potential of such exercises to teach the rhetorical situation, notably the concepts of authority and authorship, as well as the factors of motivation that accompany such unique learning models and environments.</text>
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